By Leonid Bershidsky
What's
the difference between today's global finance system and a Ponzi scheme? This
is the question that a 56-year-old veteran Russian financial scammer has been
asking his victims.
Chillingly, he almost has a
point.
Sergei Mavrodi is one of the
most infamous names in Russia's recent history. Back in February 1994, amid the
turmoil of the country's transition to a market economy, the mathematician
organized a Ponzi scheme called MMM. He offered returns of 100 percent a month
and advertised aggressively on national television. Before the pyramid crashed
in July 1994, it attracted as many as 10 million depositors, making it more
popular than the voucher privatization program that was supposed to give
regular Russians a chance to take a stake in formerly state-owned enterprises.
Mavrodi managed to avoid
prison for nearly a decade, in part by getting elected as a parliamentary
deputy and using the status to obtain immunity from prosecution. He ultimately
served out a four-and-a-half-year sentence for fraud. While in prison, Mavrodi
wrote books and movie scripts, one of which -- PyraMMMid -- was later made into
a successful film.
Now he's back with an even more audacious endeavor: the honest scam. Last year, he announced the new project, MMM-2011, by stating boldly that it would be another Ponzi scheme. “Even if you strictly follow all instructions, you can still lose," he wrote on a website describing the project. "Your 'winnings' may be withheld without any explanation or reason whatsoever.” Depositors would be paid solely from funds invested by other depositors. There would be no attempt to generate income in any other way. This, he said, was perfectly all right, and no different than the way some of the largest institutions in global finance operated, from the Russian pension fund to the U.S. Federal Reserve.
"What is money?" he
wrote. "Nothing! Nihil. A phantom. … It is backed by nothing at all and
printed by the masters in any quantity, at will.”
Such a case might have been hard to make back in 1994, when Russians saw the U.S. dollar as an unassailable store of value. But in today's post-financial-crisis world, it's easy to see how Mavrodi's arguments could convince an uninitiated observer. The U.S. is paying back its bondholders with money freshly printed by the Fed. Greece is paying back investors with money the European Union has borrowed from other investors -- or maybe some of the same investors -- via its bailout funds. The developed world's central banks have printed the equivalent of trillions of dollars in new money to keep their financial systems and economies afloat.
Mavrodi's sales pitch worked.
On May 31, MMM-2011 claimed 35 million participants throughout the world. The
number may be wildly inflated, but there were certainly hundreds of thousands
of people in Russia, Ukraine and other post-Soviet nations who invested with
Mavrodi. Their money allowed him to buy outdoor advertisements (this time
avoiding TV) and open up chains of “consulting offices.”
The operation employed a
structure borrowed from multi-level marketing. Early investors recruited new
ones. A member who brought ten people into the fold could become a foreman and
take a small cut from each investment by his “clients.” The first adopters
could end up running an army of 100,000 or even a million. They offered returns
from 20 percent for a one-month deposit up to 60 percent monthly for a 12-month
deposit.
This time around, the
mathematician was careful to mitigate the risk that he would be accused of
fraud, or of operating a financial business without a license. MMM-2011 was not
a legal entity. Money was moved strictly between people's private bank accounts
or electronic wallets. The network made extensive use of communication
technology: Potential foremen were interviewed via Skype, and each member was
required to use a Gmail account.
Authorities were nonplussed.
“The law enforcement agencies have a very high sensitivity threshold,” Russia's
financial ombudsman Pavel Medvedev told TVRain. “They worry when someone
gets killed, not when fraud is being perpetrated.” Criminal proceedings were
started against Mavrodi in Novosibirsk, where he was accused of “aiding illegal
enterprise,” but no move was made to arrest the MMM mastermind, who communicated
with his followers only by posting videos on his website.
In Ukraine, Prime Minister
Nikolai Azarov promised that the government would “check on what
grounds this company started operating” and warned citizens that “there is no
such thing as a free lunch.” No decisive action was taken. Alexei Plotnikov, a
parliamentary deputy from the ruling Regions Party, argued that action wasn't necessary: “There is a
general rule that you should not stick fingers in an electrical outlet, but
there will always be people who do that," he said. "It's the same
with Ponzi schemes and other questionable operations. All the government should do is issue a warning.”
MMM-2011 halted payments on
May 31. “Unfortunately, I have to admit that a panic has started within the
System,” Mavrodi wrote, blaming the media for
spreading malicious rumors. “This is a pyramid! If everyone rushes to withdraw
the money, there is no way there will be enough money for everybody. In fact,
it would be the same with any bank.”
Undaunted, Mavrodi launched a
new pyramid, MMM-2012, saying that it would be used to prop up MMM-2011. “Don't
worry, don't be nervous, we will fix everything, and you'll get paid in full,”
Mavrodi wrote, adding immediately: “This is not a promise, just a feeling I
have.”
Experts pointed out the
difference between those who lost their money to the first MMM in 1994 and the
members of Mavrodi's modernized social network. “There is a different
motivation now,” psychologist Akop Narvazyan told Russia's Channel One. “This is a gamble: People
hope they will be smarter, more cunning than others. This is no longer mere
inexperience, it's adventure-seeking.” Yet when the pyramid collapsed, Internet
forums quickly filled with desperate pleas. “Please help me withdraw my
deposit of 3.8 million rubles ($112,000). Am willing to pay 30 percent. Can
anyone help or is it all over?” read one post. “Guys, save me, I borrowed
serious money from serious people and now my foreman won't answer!” read
another. Some MMM-2011 depositors, like their predecessors in 1994, have
borrowed against their apartments to invest and are now facing homelessness.
It may all be their fault.
They had been warned repeatedly by various officials and by Mavrodi himself. It
is, however, an interesting moral issue, if not a legal one, whether
governments have any obligation to protect financial innocents from themselves.
One also wonders whether the policy makers managing the world's financial
system might be able to extract some lessons for themselves.
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